GPM Global · Policy Document · Updated March 9, 2025
GPM® Logo Use Policy
Entities other than GPM and authorized users may not use any form of the GPM logo (“logo”) except to identify GPM products or services. Any use that falls outside of these specifications is strictly prohibited.
1. Definition
The logo consists of a stylized globe in blue, symbolizing global reach and sustainability. At the bottom of the globe, a green leaf represents environmental responsibility and regenerative practices. On the right-hand side of the globe, two curved orange circular lines add a dynamic element suggesting movement, innovation, and cyclical sustainability principles. The letters “GPM” appear in a stylized blue font integrated into the design. The color palette of blue, green, and orange conveys sustainability, stability, and energy.
2. Explicit Prohibitions
Third parties are explicitly prohibited from using any form of the logo in products, product packaging, or other contexts that do not relate to GPM products or services. This includes, but is not limited to, the following:
| The logo may only be used with prior written permission and must not be misrepresented as a primary brand element on non-GPM materials. |
| No form of the logo may be imitated or used as a design feature in any manner. |
| No form of the logo may be used in a manner that would disparage GPM or its services. |
| The attribution clause “The GPM logo is a trademark of GPM” must accompany any use of any form of the logo. |
| No form of the logo, nor the GPM or Green Project Management™ name, may be used in any other organization name, product name, service name, domain name, website title, publication title, or similar designation. |
Prohibition on AI and Automated Systems
The GPM logo may not be used, reproduced, generated, or incorporated into any artificial intelligence system, machine learning model, training dataset, AI-generated output, or automated content generation tool — in any form, for any purpose — without prior written permission from GPM. This includes but is not limited to: use as training data, generation of logo variations by AI tools, incorporation into AI-generated marketing or promotional materials, and use in AI-powered design or branding platforms. Unauthorized AI use of the GPM logo will be treated as a violation of this policy and of applicable trademark law.
Non-GPM materials may not mimic any GPM advertising, product packaging, or website design without prior written permission from GPM.
3. Limited Permissions
Third parties may use a form of the logo without prior written permission only under the following circumstances:
| In a website, advertisement, or marketing collateral that references an explicit, accurate connection with GPM — for example, identifying themselves as a GPM Accredited Training Partner. |
| In an area of a website, advertisement, or marketing collateral exclusively dedicated to the promotion of GPM products or services. |
4. Logo Protection
GPM reserves the right, in its sole discretion, to terminate or modify permission to display the logo at any time. GPM may request that third parties modify or delete any use of the logo that, in GPM’s sole judgment, does not comply with this policy or might otherwise impair GPM’s rights in the logo. GPM further reserves the right to object to unfair uses or misuses of its logo, trademarks, or other violations of applicable law.
GPM Global · Logo Use Policy · Updated March 9, 2025 ·
